ORACLE Lighting Heads to the United Arab Emirates and Saudi Arabia!
The United Arab Emirates (UAE) might be well-known for the impressive skyscrapers of Dubai that populate the feeds of numerous influencers. Its man-made Palm Islands are also extremely popular on social media. Saudi Arabia’s Neom mega-project in the northwestern Tabuk Province has also received lots of attention. Among its many bold initiatives is The Line, a 105-mile-long city in the shape of, well, a line. If a completely emissions-free city with a mirrored glass exterior isn’t enough, there is also Oxagon. Shaped in the form of a 200-square-mile octagon, it will serve as a massive industrial and technology complex. And it floats.
There is a lot more to the area than major cities and mega-projects. Outside the urban areas are some of the best and most expansive dunes on Earth. Peruse any of the entertaining videos on YouTube, and it is easy to see that the locals take running in the dunes seriously. Twin-turbo Hiluxes, LS-swapped Land Cruisers, blown buggies and other wild creations are commonly spotted taking on the huge dunes. Beyond playing in the sand, there are also thousands of miles of desert terrain to explore. With such vast expanses, it was no surprise when the Dakar Rally moved the world's longest and toughest off-road race to Saudia Arabia in 2020.
To keep the fun going after sunset in the UAE and Saudi Arabia, ORACLE Lighting has partnered with RAMY Automotive. Established in 1992 in the UAE, it was started by an off-road enthusiast who began importing off-road parts to better equip vehicles for desert terrain. With the growing popularity of off-road motorsports and adventure, it wasn’t long before RAMY Automotive spread beyond the UAE. Today, it continues to be a family-run business that is one of the most recognized and experienced in the region. Beyond its showrooms in the UAE and Oman, RAMY Automotive has its own fully equipped workshops where it does installs and custom builds.
Through our new partnership, RAMY Automotive will now distribute our ORACLE Lighting products. We are excited that our innovative LED lighting solutions will now be available to enthusiasts in Saudi Arabia and the UAE. Our extensive line of LED off-road lighting will be perfectly at home illuminating desert two tracks or blazing through the sand. We also have many cutting-edge LED lighting options for those who want to make their vehicles turn heads in downtown Dubai or deep in the dunes. We look forward to working with RAMY Automotive and bringing our ORACLE Lighting offerings to a new and enthusiastic market!